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World's Best Cat Litter Launches GiveLitter 2017

World’s Best Cat Litter is giving cat lovers the power to donate thousands of pounds of litter for free with just one click in its latest round of GiveLitter.

Iams Launches Oral Care Complete Cat Food

Iams, a brand of Franklin, Tenn.-based Mars Petcare US, has launched Iams Oral Care Complete Cat Food.

Ainsworth Pet Nutrition Partners With Spotify

Ainsworth Pet Nutrition, manufacturer of the Rachael Ray Nutrish line of pet food and treats, has partnered with Spotify to sponsor four of the music streaming service’s popular playlists throughout 2017 as part of its “Moments that Matter” campaign.

Purina and Westminster Enter Partnership

Nestle Purina and the Westminster Kennel Club have begun a 10-year agreement making Purina Pro Plan the exclusive pet food sponsor of the world-famous dog show.

New Leader at Hartz

The Hartz Mountain Corp. has selected Tatsuya Suto as its new president and CEO.

Healthy Treats Launching Dogs Love Snapeas

The crispy baked treats are gluten-free and will be available in three limited ingredient flavors: Peas & Chicken (peas, brown rice and seasoned with dehydrated chicken and sunflower oil), Peas & Beef (peas, brown rice and seasoned with dehydrated beef and sunflower oil) and Peas & Cheese (peas, brown rice and seasoned with Himalayan yak cheese and sunflower oil).

Worldwise Acquires SHERPA

Worldwise announced the official acquisition of SHERPA, a pet tote, carrier and accessories brand.

Purina Helps Shelter Pets

Nestlé Purina and local pet shelters launched the “Consider A Shelter Pet” campaign to make sure residents of the St. Louis region get to know shelter pets as happy, healthy, lifelong companions.

Nielsen Recognizes Breakthroughs

Nielsen has recognized Milk-Bone Brushing Chews and Arm & Hammer Clump & Seal on its 2016 list of Breakthrough Innovation Award winners.

Worldwise Expands SmartyKat, TrustyPup Lines

The newest offerings include toys for cats and beds for dogs.

Purina Sponsors Dog Park

Nestlé Purina PetCare helped the Urban Resource Institute open Manhattan’s first dog park in a domestic violence shelter.

Freshpet Doubles Production Capacity

Freshpet will add 32,000 square feet to its Freshpet Kitchens in Bethlehem, Pa., in 2016.

Ethical Updates Logo

Bloomfield, N.J.-based Ethical Products Inc. debuted an updated logo for its more than 60-year-old Spot brand. The new logo features the word “SPOT” inside the familiar red circle, with the tagline “We Love Pets” to communicate the company’s commitment to pets.

PetAction Plus Launches in Mass

Eagle, Idaho-based PetAction Plus introduced its flea and tick product for dogs and cats in stores nationwide, including Walmart and Sam’s Club.

PetSafe Supports Shelter Animal Transport

Knoxville, Tenn.-based Radio Systems Corporation’s PetSafe brand donated $20,000 to Peaceful Kingdom, a non-profit group that moves pets from over-crowded East Tennessee shelters to under-capacity shelters in the North.

Worldwise Acquires Quaker Pet Group

San Rafael, Calif.-based Worldwise, maker of SmartyKat and TrustyPup branded pet products, has acquired Quaker Pet Group (QPG) and its popular dog toy and pet carrier brands. The two companies will operate on the Worldwise platform.

Environmentally Responsible Pups

Pet ‘n Shape launches larger packages of the All-Natural Chicken Feet in 1-lb. and 2-lb. tubs.

World’s Best Cat Litter Donates

Muscatine, Iowa-based World’s Best Cat Litter has partnered with four Internet celebrity cats to launch another round of the GiveLitter cat charity, which allows online cat lovers to donate 50,000 pounds of litter to shelter cats with just the click of a mouse.

Hartz Launches Campaign

Secaucus, N.J.-based Hartz launched a national consumer campaign—No F&T—to educate pet owners on the importance of year-round flea and tick protection. 

Mammoth Revamps Website

Los Angeles-based Mammoth Pet Products has updated its website as part of the toy manufacturer’s celebration of its 20th year in business.
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