As Millennial shoppers increasingly drive pet product trends, the market is seeing a wider variety of simple, all-natural dog chews.
As pet owners increasingly integrate new technologies into their everyday lives, they are looking for similar advancements in a variety of pet product categories.
The future of the pet aisle in mass and grocery stores depends on whether manufacturers and retailers keep up with pet owners’ changing demands.
Manufacturers are responding to consumer demand for products that remove, not mask, stains and odors.
As dressing dogs up-either in fun costumes or functional yet fashionable clothing-gains traction, manufacturers are giving pet owners lots of stylish options and pet retailers profitable opportunities.
Go premium or go home. That seems to be the strategy for private-label pet product manufacturers that know consumers want more than inexpensive versions of branded items.
Consumer demand and federal regulations are driving the trend toward more transparency and oversight in the sourcing of pet products.